Leverage best-in-class consumer alternative data

Global consumer data for targeted investment decisions and portfolio monitoring

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Public Investor

Consumer Edge provides unparalleled and comprehensive access to consumer alternative data

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Global Coverage

Expand your investment horizons with data spanning 5 continents, 40K merchants, 1.8K tickers, and 93M+ cards, unlocking opportunities across the world.

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Data Depth

Explore detailed data with row-level granularity, empowering you to make decisions with the highest precision.

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Data Accuracy

Base your investment strategies on trustworthy insights with high correlations to real-world results.

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Differentiated Data Types

Broaden your data portfolio with a diverse range of sources, such as transaction, web, scanner, and receipt data, for a holistic view of market trends and consumer behavior.

Use Cases

  • Develop Algorithms and Validate Investment Theses

    • Develop, back-test, and operate trading algorithms using alternative data as a key input
    • Support or refute identified trade and investment theses using alternative data elements

  • Generate Investment Ideas from Real-Time Market Knowledge

    • Source potential thematic, sectoral, or symbol-level trade and investment ideas using alternative data insights
    • Ensure equal footing with competitors and reduce information asymmetries

  • Gain Macro and Micro Insights for Portfolio Monitoring

    • Inform projections for key macroeconomic indicators such as retail sales and inflation while enabling investors to anticipate burgeoning tailwinds and headwinds
    • Support valuation models with real-time projections using granular transaction data feeds, monitor existing positions to make buy/hold/sell decisions

Private Equity and Venture Capital

Maximize investment gains with Consumer Edge

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Superior Data Quality

Boost your competitive edge with best-in-class data offering broad merchant coverage and tracking of over 12,000 brands in both online and offline channels.

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Complex Cohort Analyses

Harness advanced analytics to gain deep insights into complex market dynamics and supercharge your investment confidence with sophisticated cohort analyses.

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Streamlined Analysis and Customization

Simplify your analysis process with customizable and easy-to-use direct data feeds and dashboard views. Dive into detailed market trends and uncover valuable opportunities with efficiency.

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Raw Transaction Data

Unlock the power of granular insights, enabling your teams to conduct in-depth analyses, derive meaningful patterns, and develop cutting-edge models to drive innovation.

Use Cases

  • Efficient Deal Sourcing And Screening

    • Screen fast-growing brands in any consumer sub-industry or search for those lagging and open to capital discussions

    • Harness the largest brand coverage in the market with 12K+ brands in the dataset, ideal for live diligences and deal sourcing

  • Validate Investment Theses And Assess Potential Targets

    • Access accurate, near real-time transaction data to analyze customer retention, competitive performance, growth trends, and more for live diligences

    • Easily integrate pre-built dashboards and direct data feeds into your existing process

  • Optimize Portfolio Monitoring

    • Collaborate with leadership, strategy, and marketing teams to improve competitive positioning, customer retention, and promotion effectiveness

    • Expand your analytics capabilities with our highly experienced insights team providing ongoing support for data users of all skill levels

  • Uncover Emerging Trends And Stay Ahead of Competition

    • Analyze macro trends to understand structural shifts in the economy, such as online vs. brick & mortar customer behavior

    • Identify weekly winners in sales, average ticket, or transaction numbers, and discover the next big thing before your competitors

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